What we need from you
About two hours total. Thirty minutes on a call, a short questionnaire, whatever photos and logos you already have, and access to your domain. Then an hour to review the draft. We write the copy — you shouldn't have to stare at a blank page describing your own business.
The day-one list
- Your logo — any format. If you don't have one, say so and we'll deal with it.
- Photos of real work — phone photos of your actual jobs beat stock images every single time. Send us the messy folder; we'll pick.
- Domain access — or the details of where it's registered. If you've lost it, that happens constantly and we'll help you recover it.
- Anything you already wrote — an old brochure, your Facebook about section, an email you send to new customers. Raw is fine.
- Three competitors — the ones you lose work to. Tell us what annoys you about their sites.
That's it. Not a 40-page brand questionnaire.
How review works
Two revision rounds are included; most clients use one. You see the design before we build, so changes happen while they're cheap. When you review, tell us what's wrong rather than how to fix it — "customers won't understand this bit" is far more useful to us than "make it blue."
Nothing ships without a human check
Every page passes the same gate before it goes live: every form actually submits and the notification actually arrives, tap-to-call works on a real phone, it loads fast on mobile, it passes accessibility, the security headers are right, backups are confirmed, and monitoring is live. We don't tell you it's launched until that checklist passes.
The 30-day warranty. Anything defective in what we built gets fixed free for 30 days after launch. That's not a free-changes window — new pages and new features are still quoted — but if something we shipped is broken, it's on us, in writing.
Then the part nobody talks about
Most websites are abandoned the day they launch. The designer disappears, nothing gets patched, the plugins rot, and eighteen months later it's slow, hacked, or quietly gone from Google.
Your care plan is the answer to that. Every month, without you asking:
- Security patches applied — after a snapshot, so a bad update is a five-minute rollback
- Backups run daily, plus independent copies kept off-platform in case the host itself has a bad day
- Uptime checked every minute, with alerts to a real phone
- Your content edits shipped, usually within two business days
- A report on the first of the month, in plain English, showing what we did
Add Local Visibility and we run your Google presence too, and report your map rank alongside it.
If you leave
You take everything. Your domain was in your name from day one. We hand over a full export of the site and your hosting credentials within five business days. The procedure is written into the contract before you sign it — we'd rather be easy to leave and give you a reason to stay.